Linebacker Mike Taylor had a career high 22 tackles, two of which were for a loss of five yards. Taylor was one of the Badgers few bright spots in a tough last-minute 29-33 loss to the Buckeyes.[/media-credit]After more than 10 minutes of seemingly exhausting questions about his team’s ability to respond from its last two crushing losses, Bret Bielema outwardly welcomed the first question regarding Wisconsin’s next opponent, Purdue.“Fifteen minutes into this thing, and I don’t get to answer a Purdue question,” Bielema said in his weekly Monday press conference, somewhat playfully.The Badgers haven’t received many welcoming questions over the last two weeks, between a last-second loss at Michigan State and a last-minute collapse at Ohio State in Wisconsin’s first two true road trips of the season.Saturday night in Columbus, Ohio, UW trailed by as many as 12 points with 4:39 remaining in the game before mounting a furious comeback that put the Badgers ahead 29-26 with 1:18 left. Yet, a weak kickoff and a 40-yard pass with 20 seconds on the clock from OSU quarterback Braxton Miller allowed Ohio State to pull out a stunning 33-29 victory.Altogether, Wisconsin’s suffered an all-around inconsistent effort (UW had a blocked punt for the second consecutive week) that even its late comeback was unable to overcome.“There was a number of good examples on film on Saturday of guys doing a lot of good things, at times; different units performing, very, very efficiently, at times,” Bielema said. “But just not enough of a complete game. So we took that and kind of dismissed that on Sunday night. We don’t practice on Monday, but from what I’ve seen from this group, I know that they’re going to respond very, very positively and come back with a good week of practice.”Bielema also briefly touched on the peripheral issues facing this team, such as which of its top players will be tempted to leave early for the National Football League after this season. Though the question was referencing potential tiebreaker scenarios and Wisconsin’s bowl chances, Bielema specifically alluded to Ball and center Peter Konz.“I’ve got a running back and a center that are probably two of the best players on the team,” Bielema said. “I’ve got to think long-term about what do I have to do to replace those guys, beyond on what’s in front of me. That’s my job as a head coach; I’m responsible for everything we do. For me not to have that in the back of my mind is wrong.”Late-game defense strugglingDespite the very clear weaknesses the Badgers displayed over its past two games, the most distinct reason for the losses was an inability to prevent big plays from opposing offenses in the fourth quarter.Two Saturdays ago, Wisconsin was stunned by a 44-yard Hail Mary from Michigan State quarterback Kirk Cousins to wide receiver Keith Nichol, who caught the football off a deflection and muscled it past the goal line. That play capped a nine-play, 78-yard drive that the Spartans developed in just 1:26.Against Ohio State, Miller’s game-winning heave wasn’t necessarily a Hail Mary, as it came after the freshman quarterback took the snap out of the shotgun, rolled right and avoided two Badger defensive linemen before unfurling the high-arcing pass downfield to a wide-open Devin Harris. The cross-body, cross-field throw itself was surprising coming from Miller, a quarterback regarded more for his mobility than his throwing prowess. But Harris, a freshman wide receiver who had not caught a pass all game long, was wide open and able to settle comfortably under the football.As the Badgers attempt to move forward and potentially salvage a BCS bowl berth, Bielema’s message to his team was simple.“Big picture, [Sunday] night what I basically did is kind of went around and talked about taking things personally,” Bielema said. “As a man, a lot of times guys take things to heart, what they really believed to be a big part of who they are, what they are. I pointed out certain guys around the room and kind of stressed that for us to get to where we need to be – whether you’re playing good ball, whether you didn’t do well, whether you played 80 snaps well and five wrong – take personally what you did and try to carry that forward and help the team.”Linebackers thrivingWidely perceived as the strongest position group on the defense entering this season, Wisconsin’s linebackers have widely lived up to the weighty expectations placed on them this fall.Mike Taylor recorded 22 tackles (2.5 for loss) against Ohio State, boosting his season total to 86, a rate of 10.8 per game that ranks second in the Big Ten. Chris Borland, who switched to middle linebacker from the outside at the beginning of the season, is right behind Taylor with 84 tackles and leads UW with 10.5 tackles for loss.Bielema also took time Monday to highlight Kevin Claxton, who, despite breaking a bone in his hand on the opening kickoff of the season Sept. 1 against Nevada-Las Vegas, has played in seven games this season and is fourth in the team with 32 tackles.“Clax is the guy that from game one to where we are now has really improved,” Bielema said. “He’s got a cast on his hand, he’s become an effective blitzer. [Borland] gets more and more comfortable with that middle linebacker spot. I think those three guys in particular have played well.”
The Volusia County Sheriff’s Office says they have their suspect in last January’s string of BB gun shootings involving 19 vehicles along I-4 and I-95.Officials have charged 21-year-old Deon Anthony Jones with 19 counts of shooting into an occupied vehicle and felony criminal mischief. Deputies explain that Jones was already in custody for other charges in the Duval County Jail when detectives arrested him on Tuesday.They add that 22-year-old Tiyana Anderson is believed to be the person who was driving the vehicle during the shootings. She is also wanted on principal charges in connection to each of Jones’ charges.Deputies say they responded on New Year’s Day to several reports of shots fired at cars traveling along I-4 and I-95 in Volusia County. “Each of the victims’ vehicles had damage consistent with BB projectiles,” the sheriff’s office said in a press release. “Similar incidents were also reported across Seminole, Flagler, and St. Johns counties around the same timeframe.”One of the victims provided a tag number and suspect vehicle description to authorities. It states: “The tag reported in St. Johns was assigned to a vehicle registered to Jones’ grandparents, and that vehicle was soon located by FHP troopers in Jacksonville. There were BBs visible on the floorboard, and the passenger side mirror was broken in a way that appeared consistent with being shot by someone inside the vehicle.”Deputies confirmed that Jones used a BB gun to randomly shoot at the 19 vehicles while Anderson drove. The total property damage was estimated to be about $12,000.Jones reportedly has a lengthy criminal history that includes armed robbery, possession of firearm by a convicted felon, and dealing in stolen property. He is being held on $100,000 bond.Anderson is not in custody at this time.FHP Tracks Down Vehicle Possibly Involved in Shooting 13 Cars on Central Florida’s I-4
Six England teenagers are among 10 talented golfers selected to compete for Team GB at the Australian Youth Olympic Festival (AYOF) in Sydney from 16-20 January 2013. They are Jack Singh-Brar (Brokenhurst Manor), Gabriella Cowley (Brocket Hall), Harry Ellis (Meon Valley), Georgia Hall (Remedy Oak), Amber Ratcliffe (Royal Cromer) and Ashton Turner (Kenwick Park). The line-up is completed by Bradley Neil, Ewan Scott and Lauren Whyte of Scotland and by Chloe Williams of Wales. They are the first Team GB representatives in golf since the 1900 Olympic Games when British golfers won silver and bronze medals. Golf will be re-introduced to the Olympic programme for the Rio 2016 Games. They will play men’s and women’s individual events plus a team event against other nations including Argentina, Australia, Japan, Korea, China, New Zealand and Chinese Taipei. The golf event will take place from January 17-20 at Twin Creeks Golf Club. The golfers are among 120 Team GB athletes who will compete in 11 Olympic sports at the AYOF: badminton, basketball, diving, golf, gymnastics, hockey, rowing, shooting, triathlon, weightlifting and wrestling. Altogether, the event will attract approximately 1700 athletes aged 13-19 from 30 nations competing across 17 Olympic sports in many of the venues used to host the Sydney 2000 Olympic Games. The England players: Jack Singh Brar,16,(image © Tom Ward) has been capped at U16 and boys’ levels in the past two years. This year, he helped England win the boys’ Home Internationals and was a member of the Hampshire, Isle of Wight and Channel Islands team in the boys’ County Finals. Gabriella Cowley, 16, is the Scottish U16 champion and the winner of the girls’ title at the North of England U16 championship. She was in England’s winning teams at the girls’ and ladies’ Home Internationals and a member of the winning Essex team at County Finals. Georgia Hall, 16, is Europe’s number one woman golfer, is ranked fifth in the world and won the England Golf girls’ order of merit, sponsored by Lorrin Golf. She is the British girls’ champion, won three prestigious scratch titles in 2012 and was in England’s winning teams at the girls’ and ladies’ Home Internationals. Harry Ellis 17, became the youngest-ever English champion when he won the title this year at the age of 16. He made his full England debut in the Home Internationals, represented GB&I against Europe in the Jacques Leglise Trophy and was a member of the victorious team in the Canadian International Junior Challenge. Amber Ratcliffe, 17, is England Golf’s East region women’s champion and was a member of the winning England teams at the girls’ and ladies’ Home Internationals. She has twice won the English schools U16 championship. Ashton Turner, 16, won the Junior County Champions’ Tournament after winning the Lincolnshire boys’ championship, won five of his six games in the boys’ Home Internationals and represented GB&I in the Jacques Leglise Trophy. 6 Dec 2012 England golfers in youth Olympic squad
A well-known and expanding Donegal company is seeking a finance manager.See below for full details.Finance Manager Arklu Limited – Letterkenny, Co DonegalFull-time, PermanentAbout ArkluArklu are Letterkenny based company that was formed in December 2010, they are the company behind the Lottie and Finn range of dolls which are targeted at children aged from 3 to 9. Lottie dolls have been the recipient of numerous international toy awards and are on sale in over 30 countries around the world.The Donegal Lottie!Arklu in Letterkenny In Letterkenny Arklu currently employs people in the following departments Finance, Marketing, Communications, Sales, Product Development and Customer Services. 50% of Arklu’s business is direct to consumer via its on line channels the remainder is to distributors and retailers.Position Summary:The Finance Manager is accountable to deliver accurate and timely financial information monthly, quarterly and annuallyResponsible for all company tax and company secretarial compliance in UK, USA and IrelandSupport the day to day operational processes in the businessManagement of Insurance, product testing processPreparation of budgets forecast and strategic planningManagement of banking and investor relationshipsMaintenance and protection of IP, trademarks etcMinimum Education•Honours Degree•Qualified Accountant – CPA, ACA, ACCA, CIMA. Preferred Experience•3-5 years of general accounting experience in industry•Netsuite or other enterprise systems experience•Audit exprience.Please send all CVs and application letters to [email protected]: Company seeks full-time Finance Manager was last modified: September 19th, 2016 by StephenShare this:Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to share on Pocket (Opens in new window)Click to share on Telegram (Opens in new window)Click to share on WhatsApp (Opens in new window)Click to share on Skype (Opens in new window)Click to print (Opens in new window)Tags:ARKLUdonegalFinance Manager
Steve Kerr could get a head start on coaching new Warriors All-Star D’Angelo Russell, who is reportedly among the candidates to be added to Team USA for the FIBA World Cup.The Athletic reported Russell, former Cal star Jaylen Brown of the Celtics and San Jose’s Aaron Gordon of the Magic each could be selected to replace some stars who backed out of the tournament in China later this summer.Kerr, who is one of his former protege Gregg Popovich’s assistant coaches for Team USA, will be in Las …
Bright Kagiso Malatjie competing in the traditional pan finals. Team SA in celebratory mood during the opening ceremony in Poland. (Images: SA Gold Panning Association) MEDIA CONTACTS • René Reinders South African Gold Panning Association +27 13 768 1060 or +27 84 755 7807• Marius Brummer Pilgrims Rest Business Chamber +27 82 780 7309 RELATED ARTICLES • Mines, headgear and the mind • Joburg: from mining camp to big city • SA’s junior mining vibrant • Team SA takes Bushmills trophy• Jock to grace SA screens againEmily van RijswijckAlthough the term gold panning evokes centuries-old images of dusty shanty towns and hopeful prospectors, the activity is still very much part of the new millennium – and even practised as a national sport in South Africa.The national team recently participated in the 2011 World Gold Panning Championships in Zlotoryja, Poland, and – although they did not return with prized nuggets – they won over Polish hearts during their stay, says Sibongile Nkosi, spokesperson for culture, sport and recreation in Mpumalanga province.South Africa fielded a squad of 32 members, among them Surprise Thulelo who was crowned junior champion in Italy in 2009. Despite not reaching the podium this year, more than 10 South Africans made it into the finals of the different panning categories, including that for proficient men and women.More than 150 panners from 22 countries – Australia, Austria, Belgium, Brazil, Canada, Czech Republic, Finland, France, Germany, UK, Italy, Japan, Netherlands, New Zealand, Norway, Poland, Slovakia, Spain, Sweden, Switzerland and the US – participated in the 2011 event.MEC for Culture, Sport and Recreation in Mpumalanga Sibongile Manana attended the competition and said the team gave it their all in the different categories.“We are extremely proud of the men and women who represented the country well at the championships.”Hosts in 2012South Africa will host the 2012 World Gold Panning Championships in Pilgrims Rest, as it did in 2005. Before kicking off this year’s event, the South African delegation showcased the country and its many attractions to fellow participants and spectators.A multicultural ensemble from Mpumalanga gave spirited performances of Shoshaloza and Impi, two traditional Zulu songs today strongly associated with sporting events, much to the delight of the 500-strong crowd.The delegation also used the opportunity to entice visitors to the province, which is one of South Africa’s prime tourist destinations.They highlighted popular spots like Pilgrim’s Rest, Blyde River Canyon and Kruger Park among other choice options available to local and overseas visitors.Manana said South Africa was excited about welcoming spectators to the 2012 championships.“Our people are waiting to share their hospitality with all of you. South Africa is ready for you. Wozani!” (isiZulu, meaning “come”).Italy and Sweden will be the host countries in 2013 and 2014 respectively.Competition panning Gold panning is a recreational sport with a strong family-fun component to it. Everybody can participate, from five- to 80-year-olds, says René Reinders, South African Gold Panning Association representative.The South African Gold Panning Association (Sagpa) was formed in 1997, and at the same time joined the World Gold Panning Association. The local organisation aims to promote and maintain the tradition of gold panning in South Africa.Sagpa also feels gold panning has great potential as an all-inclusive heritage activity, which can valuably contribute to nation-building and cross-cultural understanding.Working closely with the Mpumalanga Department of Culture, Sport and Recreation, Sagpa holds the annual South African National Championships, from which a team is selected to participate in international competitions.Reinders says the sport is gaining popularity steadily, with panning associations now represented in almost all nine provinces.“We are trying to build up participant numbers as we go along. It is a heritage activity which stays alive through these competitions and which we would like to continue to see taking place for years to come.”How to panParticipants receive a gold pan and a bucket full of sand in which a specific number of gold nuggets are hidden. The amount of nuggets in each bucket is only known to the judges. Participants enter pools of water and start washing the sand in search of the nuggets.The winner is the participant who finds the most nuggets in the shortest space of time. Panners are also penalised for lost nuggets.“Once participants step into the pool of water, they become very serious, often competing with their own, custom-designed boards which they swear by,” adds Reinders.In international competitions, panning takes place in several categories and also includes the use of various types of pans, such as the traditional klondike pan which was used by prospectors of old, the bateau pan which originates from Eastern Europe or the less-familiar wooden Japanese yurita pan.Pilgrims RestTaciturn Alec “Wheelbarrow” Patterson, the opportunistic prospector and discover of the first gold nugget in Pilgrims Creek in the 1870s, would probably have frowned upon these modern-day panning effortsPatterson was so nicknamed after he arrived at the Mac Mac digs near Sabie in Mpumalanga, at the time the only viable prospecting field in the area, accompanied only by his wheelbarrow in which he pushed his worldly belongings.As he was secretive and reticent, not much is known about the man, but it is believed he became so encumbered after he sold his donkey – because the animal had kicked him.Loner Patterson soon found the crowded Mac Mac site too much for his liking and decided to try his luck elsewhere. He opted for the small, tree-lined Pilgrims Creek, which eventually joins the mighty Blyde River. Here he struck gold.But it was another prospector, William Trafford, who is credited with starting the rush to Pilgrims Rest and for inadvertently naming the village that would spring up as a result.After following Patterson to Pilgrims Creek, he also found gold in the little stream and immediately registered his claim at the Mac Mac office of the Gold Commissioner.He is quoted as saying at the time: “Here a pilgrim can come to rest.”On 22 September 1873 Pilgrims Rest was officially proclaimed a gold field.Gold prospectors there first stayed in tents, but by 1876 most of these were replaced by more permanent structures of zinc and wood. These dwellings can still be seen today, almost intact, making Pilgrims Rest a favourite tourist attraction in Mpumalanga.A visit there is not complete without staying, or at least having a drink, at the rustic Victorian Royal Hotel. Pilgrims Rest also offers a nine-hole golf course, museums, tours and, of course, gold panning excursions.In 1986 the entire village of Pilgrims Rest was declared a national monument, a living tribute to South Africa’s gold-rush days of the 1800 and 1900s.
Share Facebook Twitter Google + LinkedIn Pinterest As the debate over the North American Free Trade Agreement (NAFTA) continues, agriculture is being reminded of the crucial importance of exports markets.Last week U.S. Secretary of Agriculture Sonny Perdue announced some fairly robust export numbers while also considering the massive agricultural ramifications if NAFTA negotiations prove unfruitful.“I believe we have plan A, which is renewing NAFTA. But I am a planner and a plan B thinker. If we don’t get a successful renegotiation we know that is going to have some devastating effects on agriculture and commodity prices. I think it is incumbent on me to think about those kinds of things,” Perdue said. “NAFTA has been favorable to agriculture in the U.S., Canada and Mexico, but it is almost 23 years old and a lot of things have changed in that time, including the Internet. Canada still restrains our marketing in dairy, poultry and eggs. We think our markets are more open to them then theirs are to us. We’d like to change that. The President is very concerned about the manufacturing trade deficit with Mexico. The President is very determined to have a fair and open trade deal of equal reciprocity and that is why I think we’ll be successful.”Though Perdue’s Plan B details are not clear, the benefits of NAFTA to agriculture in the U.S. are much more defined. U.S. agricultural exports totaled $140.5 billion in fiscal year (FY) 2017, climbing nearly $10.9 billion from the previous year to the third-highest level on record, U.S. As it has done for well over 50 years, the U.S. agricultural sector once again posted an annual trade surplus, which reached $21.3 billion, up almost 30% from last year’s $16.6 billion.China finished the fiscal year as the United States’ largest export customer, with shipments valued at $22 billion, followed by NAFTA countries Canada ($20.4 billion) and Mexico ($18.6 billion, a 6% gain from last year).“U.S. agriculture depends on trade. It is great to see an increase in exports and we hope to open additional markets to build on this success,” Perdue said. “I’m a grow-it-and-sell-it kind of guy. If American agricultural producers keep growing it, USDA will keep helping to sell it around the world.”In addition, exports to Japan grew 12%, to $11.8 billion. Rounding out the top 10 markets were the European Union ($11.6 billion), South Korea ($6.9 billion), Hong Kong ($4 billion), Taiwan ($3.4 billion), Indonesia ($3 billion) and the Philippines ($2.6 billion).U.S. bulk commodity exports set a volume record at 159 million metric tons, up 11% from FY 2016, while their value rose 16% to $51.4 billion. The surge was led by soybean exports, which reached a record 60 million metric tons, valued at $24 billion. Exports of corn, wheat and cotton all grew as well, with the value of cotton exports climbing 70%, to $5.9 billion, wheat exports up 21%, to $6.2 billion, and corn exports up six%, to $9.7 billion.A number of other products saw significant export increases as well. U.S. dairy exports grew 17% to $5.3 billion, beef exports were up 16% to $7.1 billion, and pork exports rose 14% to $6.4 billion. Overall, horticultural product exports increased 3% to nearly $33.9 billion, largely driven by an 8% increase in exports of tree nuts, which reached $8.1 billion, the second-highest total on record. Processed food and beverage exports rose 2% to $39.2 billion.Exports are responsible for 20% of U.S. farm income, also driving rural economic activity and supporting more than one million American jobs both on and off the farm. USDA continues to work to boost export opportunities for U.S. agricultural products by opening new markets, pursuing new trade agreements, enforcing existing agreements, and breaking down barriers to trade.
john paul titlow Tags:#Google#web Related Posts Google’s still-young social network is largely the territory of early adopters and tech enthusiasts, but that hasn’t stopped journalists from experimenting with it. (Part 3 in a 4-part series on how journalists are using social networks beyond Facebook and Twitter.) Google+ makes a convenient distribution channel for content, much like Facebook and Twitter. But as any social media guru will tell you, these platforms are not just about barfing out a series of self-promotional links (which followers tend to tolerate in limited doses). Engaging people is half the battle, and Google+ offers a few ways to do it. See also: How Journalists Are Using Pinterest and How Journalists Are Using InstagramOnce Google+ launched, media outlets were quick to start playing around with Hangouts. The group video chat feature was built for friends, family and colleagues, but it turns out to be a great way to converse with sources and audience members. Here on ReadWriteWeb, we do a weekly Google+ Hangout in which our writers and readers talk about the big tech news stories of the week. Google+ Hangouts’ could hardly have come at a better time for the team behind Al Jazeera’s The Stream. Aggressive experimentation with social journalism tools is baked into the news talk show’s mission, and Hangouts are a perfect fit for an outlet that blends broadcast and the social Web. The Stream uses them to quickly and affordably dial in guests and solicit live feedback from viewers. In an interview with ReadWriteWeb in March, Al Jazeera creative strategist Ben Connors said that Hangouts don’t work without the occasional hiccup, but they’re still cheaper than a satellite hookup and enable viewer participation in a way that wasn’t possible before. The status update box on Google+, like that on Twitter or Facebook, can also be used to ask the audience questions and solicit crowdsourced reporting. Response may not be as robust as that of Facebook or Twitter, depending on the publication and its coverage. A tech blog will probably have better luck than a suburban newspaper, for example. But Google+ is still new and media outlets – not to mention other businesses and everyday consumers – are still figuring out the best ways to use it. Part 1: How Journaists Are Using InstagramPart 2: How Journalists Are Using PinterestPart 3: How Journalists Are Using Google+Part 4: How Journalists Are Using SoundCloud 8 Best WordPress Hosting Solutions on the Market A Web Developer’s New Best Friend is the AI Wai… Top Reasons to Go With Managed WordPress Hosting Why Tech Companies Need Simpler Terms of Servic…
Why IoT Apps are Eating Device Interfaces Related Posts While we read about the gender gap in technology almost every day, it’s worth championing a sector that seems to have a strong showing of talented women in tech – the wearables industry.Women have an extensive history in the wearables field: There’s Leah Buechley, inventor of the Lily Pad Arduino; academics like Dr. Rosalind Picard, founder, and director of the Affective Computing research group at the MIT Media Lab; Corinne Vigreux, founder, and COO, TomTom; and Ivy Ross, Vice President, Head of Design/User Experience for all Hardware Products at Google.Then, of course, there are a plethora of wearables companies headed by women including Vinaya, Wearable Experiments, ElektroCouture, Roar for Good and Bellabeat, to name but a few. Women in wearables include academics, entrepreneurs, female directors, designers, and engineers.They all have been part of setting the wearables agenda and moving the technology forward. One well-known woman in the sector is Stacey Burr, former startup founder of Textronics and now Vice President, Adidas Wearable Sports Electronics. I spoke to her recently about her experiences in the wearables space.I was interested in learning about how Burr got her interest in wearables. She recounted:“My first exposure was in the late 90’s. I was working for DuPont, in spandex and I have a tech engineering background and I was at one point finding the field of textiles very old-school and not as innovative as I would like. I heard about some researchers that were trying to integrate electronics and wires into fabric and as soon as I heard of it…It just sparked a fire in me about all the things that were possible as we started bringing technology sectors and conductive material closer to the body or onto the skin looking at lighting, heating, and physiology and motion sensors. It set me on a whole area of innovation that I’m still in love with and pursing today”.Burr’s time in the early stages of wearable tech means that she’s seen the conversations change from technological hurdles to the killer app and the user experience and business models and how do you communicate the innovation. She noted:“In the earlier days, products had to be standalone because there weren’t any standards or protocols and or powering objects like a smartphone that people were also carrying around with them so the phone screen opened up a whole new range of ideas around innovation.”Of course, the technology is constantly developing and changing and we are now thinking about “How do we utilize technologies like VR or machine learning or AI in different ways.”Where is the connected clothing?Many of us expected that connected clothing would become commonplace, but the trend has largely been limited to sporting apparel, DIY tinkering and limited custom ranges at one end of the spectrum and one-off pieces consigned to languish in museums and galleries as examples of artistic technology at the other end. Burr explains:“Clothing is such an interesting challenge. Not only does the tech have to be rock solid but the items have to possess all of the familiar consumer expectations that people have for their clothing — it needs to be fashionable, it needs to be ‘wash and wearable,’ it needs to meet a certain price point expectation that people associate with that category. So, not only is it an electronic device, it must meet all of the consumer requirements around clothing — not to mention comfort. The other challenge is where you merchandise these products: are they in the clothing department or do they go over by the consumer electrical?”Burr notes that bridging the nexus between technology and fashion has not always been successful:“I would say in my observation that when the electronics industry has tried to approach the clothing, it’s generally been unsuccessful because they have failed to understand a lot of the user consumer expectations and the imprecision that happens within the textiles supply chain. The typical assembly process for textiles is much sloppier than the electronic industry is used to, so it’s hard to get it all together in a way that’s satisfactory to consumers.”Yet Burr and her team were responsible for a successful number of wearables including the Adidas miCoach Seamless Sports Bra. She explained:“When Textronics and then Adidas bought consumer heart-rate-monitoring apparel forward, it was really a bit of a breakthrough in terms of meeting all those expectations, not to mention having FDA approval for heart rate electric sensors. It was a great example of where it all comes together in a really nice execution.”The litmus test for men in women’s wearablesBurr’s experience in managing teams in the wearables market means that she’s been able to see first-hand the growth of women in technology. She notes that on her own team “we have quite an accomplished list of women in our Adidas wearables organization and are currently looking for more.”She views the representation of women in women’s wearables as important in that women download fitness apps at twice the rate of men and explains “you really need a working team that represents and can speak for, and look through the lens for the consumer and I think that we have that.”Men who want to join her team are given a little test to gauge their suitability to working with women’s attire:“I have a little litmus test for some of the men that are interested in coming into our wearables team. We put a heart rate monitoring sports bra on the table during the initial discussions and if a man can’t touch it, it’s unlikely he’ll work well on our team. I’ll be thinking ‘pick up the sports bra, and see it as a sensor system, as an engineering challenge with skin as the user interface!’”Ultimately one of Burr’s greatest pleasures in the wearable sector is that it is a great way to attract women who may otherwise be excluded from technology:“I love that you can combine something that’s traditionally a feminine love like fashion with technology. It’s the way to spark a fascination or get someone involved in the maker movement or get someone to try to program an Arduino so that they can have something that lights up or get an exposure to soldering, I love it, I love it.” Tags:#Adidas#Arduino#BellaBeat#connected clothing#featured#Google#Internet of Things#IoT#Roar for Good#smart clothing#textronics#TomTom#top#VINAYA#wearable experiments#wearables#women in tech#women in wearables Follow the Puck Cate Lawrence Internet of Things Makes it Easier to Steal You… Small Business Cybersecurity Threats and How to…